Privacy Policy

Last Updated: January 24, 2026
Website: easyinsurancetoday.net ("Site")
Operator: EasyInsuranceToday - Better Life Division ("Company", "we", "us", or "our")
Location: Indiana, United States

1. Introduction

We respect your privacy and are committed to protecting it through our compliance with this policy. This policy describes the types of information we may collect from you or that you may provide when you visit the website easyinsurancetoday.net and download our informational guide, "The Indiana Resident’s Guide to Life Insurance", and our practices for collecting, using, maintaining, protecting, and disclosing that information.

Important Notice: We are a marketing and lead generation company. We are not a licensed insurance agency or insurance provider. We collect your information to connect you with third-party licensed insurance agents who can assist you.

2. Information We Collect

We collect several types of information from and about users of our Site, including:

Personal Information: Name, telephone number, email address, date of birth, and postal address.
Demographic Information: Age, gender, and general health information relevant to insurance qualification (e.g., smoking status).
Technical Data: IP address, browser type, operating system, and information collected through cookies and tracking pixels (specifically the Facebook Pixel).

3. How We Use Your Information

We use information that we collect about you or that you provide to us:

To deliver the requested content, specifically the "The Indiana Resident’s Guide to Life Insurance" PDF.
To fulfill our business purpose of connecting you with licensed insurance agents.
To sell or transfer your lead data to third-party insurance agents, brokers, or carriers who may contact you regarding life insurance products.
To improve our website and marketing campaigns (including Facebook Ad optimization).

4. Disclosure of Your Information (Selling of Data)

By submitting your information on this Site, you explicitly understand and agree that we may sell, rent, or transfer your personal information to third-party partners, including licensed insurance agents and agencies in Indiana.

These third parties are not affiliated with us, and their use of your information is governed by their own privacy policies.

5. TCPA Consent (Crucial for Lead Gen)

By submitting your telephone number on our Site, you provide your express written consent to receive marketing calls, SMS messages, and pre-recorded messages from EasyInsuranceToday and our third-party marketing partners (insurance agents) regarding life insurance products.

You understand that these calls may be generated using an automated telephone dialing system (autodialer).
You understand that consent is not a condition of purchase.
You may revoke this consent at any time by contacting us directly.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (such as the Facebook Pixel) to track the activity on our Service and hold certain information. This allows us to measure the effectiveness of our advertising on platforms like Facebook and target our ads to relevant audiences.

7. Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access. However, the transmission of information via the internet is not completely secure, and we cannot guarantee the security of your personal information transmitted to our Site.

8. Minors

Our Site is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18.

9. Contact Information

To ask questions or comment about this privacy policy and our privacy practices, contact us at:

Email: [email protected]